Parenting Coach, Allyn Miller wants help designing a simple Instagram strategy to build her email list and find more paying clients. Dallas Travers helps her design a plan using ManyChat auto DMs, sharing sales and invitations more directly, and collaborating with other coaches who share her target audience
- Direct DM Strategy: Use a direct approach in IG DMs to offer valuable resources and engage potential clients effectively.
- Automate with ManyChat: Implement ManyChat to automate responses and simplify the lead magnet delivery process.
- Speak Client Language: Use the language that resonates with potential clients, addressing the specific problems they want to solve.
- Simplify Content: Create content that is concise and easy to understand.
- IG Story Swaps: Consider collaborating with others in your niche or related niches for story swaps to grow your audience mutually.
- Relationship-Based Growth: Focus on building relationships and trust rather than relying solely on algorithms.
Timestamps & Key Topics
[00:17] Dallas and Allyn discuss how she became a guest on the podcast
[03:28] Allyn shares her current marketing challenges
[06:18] Allyn shares her current IG strategy
[09:37] Use of ManyChat for DM conversations
[14:11] Streamlining the process by simplifying your message
[16:27] Lead magnets and their effectiveness
[19:32[ Crafting the DM Welcome Message
[26:55] Using the Bot in ManyChat/setting up a template for automated DM responses
[30:11] Enhancing engagement using IG
[34:44] Using a direct approach in IG Stories to build relationships and grow your email list
[35:46] Use of IG Story Swaps
[42:27] Sustainability of the Plan
Resources Mentioned in this Episode:
- ManyChat – an IG approved bot/app to use for messaging on IG DMs
- The #1 tool for Moms to Keep Cool – A free tool from Allyn Miller to teach you how to stop exploding at your kids and keep your cool.
- LeadMagnetMagic – Stop Wasting Valuable Marketing Time Playing Around in Canva and Give Your Audience What They Really Need Instead.