Last post, I told the story about how, when my daughter was born, my values shifted and I had to change the shape of my business to support my lifestyle. I shared that I decided to purposefully downsize my business to spend more time with my daughter…

I have a client who I’ll call Clayton that’s about to launch his first online program and right now he’s knee-deep in launch fear. With upwards of 40 launches under my belt, I know the feeling. Clayton has worked hard to turn his expertise into a valuable, actionable program for his audience. He’s been on a tight tech learning curve, and now it’s time to shout from the rooftop, “Hey World! I made this thing that I”m really proud of. It’ll help you solve a problem and I’d like you to pay me money for it.” What an opportunity to work out some of your stuff, right? Though a fair amount of fear is bound to join you on the launch roller coaster, you can manage it more gracefully by taking two actions…

In last week’s blog, I talked about an automatic way to create a content vault so you never have to suffer through coming up with content again. If you missed it, you can read it here. Inside, I talked about a client who was unknowingly building his first online program…backward. I’ll be honest, I see coaches make this mistake over and over again…