I’ll be the first to admit that I love bells and whistles. I can’t get enough of learning all about the latest Facebook funnels, webinar strategies, list building techniques, and all the apps, plugins and platforms that go along with them. You name it, I’ve done the training and I LOVE every part of it. But sometimes it’s so easy to get distracted by these bright, shiny objects that I forget the easiest way to bring clients without any high tech, big budget productions. If you want to add two or more new clients to your practice within the week, set aside your plans to invest thousands of dollars in Facebook ads and keep reading…

NEWS FLASH: If your coaching prices are on point, you shouldn’t convert more than 50% of your discovery calls.  This may be surprising, but it’s true. So, let’s assume your pricing is on point.  That means one out of every two people you bring into a discovery call won’t become a client right away. Now, if you have a turn key system to stay connected with all those leads who didn’t convert, there’s no problem here. But let’s be real… tracking leads and following up aren’t that fun to do.  So, most coaches get too loose around this and they pay a price because of it. Think of all the people who miss out on the incredible benefits that come from being your client just because you don’t know how to follow up. So, how can you consistently nurture the right leads without getting overwhelmed, falling off track, or annoying people? Great question! I’ve got an answer for you in two parts: Organic Outreach and Automatic Value Adds. Let’s dive in…

When it comes to discovery sessions, a lot of coaches put undue pressure on themselves to “seal the deal” at the end of the conversation. I know because I used to be one of them. Guilty as charged here. The model looks like this: a potential client boo …